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About Us

Empowering India's rice export excellence through collaboration, innovation, and quality

Our Key Services & Initiatives

Global connect including interaction with Government of India's embassies globally and with Foreign Government's missions in India on matter of concern (trade/policy).

Trade advisory to members on emerging sanitary / phyto-sanitary challenges, tariff and non-tariff barriers, dissemination of market information & intelligence etc.

Business delegations to global markets, participation in international trade show globally, B2B forums, international conferences, trade delegation to buying/host country etc.

Organization of Buyer-Seller meets in India and attending to such events globally.

Engaging with policy making system.

Our Vision

We aim to position Non-Basmati Rice and GI-Tagged Non-Basmati Rice as leading products in both domestic and international markets. Our efforts are focused on enhancing visibility and promoting industry best practices that drive competitiveness and success By fostering a deeper understanding of market trends and export strategies, we ensure that Non-Basmati Rice from Central India is recognized and sought after globally

Our Mission

Our core mission is to empower Micro, Small, and Medium Enterprises (MSMEs) involved in the export of Non-Basmati Rice. We provide essential guidance, resources, and networking opportunities, equipping them with the tools needed to navigate and succeed in the increasingly complex export landscape. Our goal is to simplify the challenges of international trade, foster collaboration, and support the sustainable growth of the rice export sector.